Belgian production house shines in the Super Bowl

15/02/2024

Caviar, a Belgian production house, can proudly say that it was chosen for a Super Bowl commercial for the third year in a row.

The Super Bowl is one of the most-watched sporting events of the year, attracting hundreds of millions of viewers as the two best American Football teams of that year face off. With that kind of viewership, ads are just as much a part of the experience. To be able to produce a Super Bowl ad is coveted by many. Caviar struck gold three years in a row.

This year’s advertisement was riddled with A-listers like Victoria and David Beckham, Jennifer Aniston, and David Schwimmer. The ad's crux was that to remember something, you must forget something else. Cue David and Victoria not remembering the name of the Spice Girls, or Jen not remembering her co-star of ten years on the hit TV show, Friends. Could they be any more creative?

The production house does not just make Super Bowl ads, of course. Remember the film Rebel by Belgian power duo Adil El Arbi and Bilall Fallah? It won the jury prize at the Philadelphia Film Festival and Best Film at BCN Film Fest in Barcelona, and...it was produced by Caviar. Oh, and the Academy Award-winning film Sound of Metal starring Riz Ahmed? That was also produced by Caviar!

It is clear with those kinds of accolades that Caviar is the house to go to if you want a star-quality Super Bowl commercial!